Point of View October 14, 2026 – Hour 2 : Why Negative Political Ads Work

Wednesday, October 14, 2026

In the second hour Kerby talks with marketing strategist Sheila Rondeau. She joins him in our studios to share her wisdom about why negative political ads work, and what voters should know before going to the polls. Sheila will also share her latest book, The Art of Experiential Marketing.

It’s going to be a great show. Don’t miss it.

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